{"id":317,"date":"2018-10-30T21:44:36","date_gmt":"2018-10-30T21:44:36","guid":{"rendered":"http:\/\/techclot.com\/index.php\/2018\/10\/30\/a-i-powered-customer-engagement-is-a-must-now\/"},"modified":"2018-10-30T21:44:36","modified_gmt":"2018-10-30T21:44:36","slug":"a-i-powered-customer-engagement-is-a-must-now","status":"publish","type":"post","link":"https:\/\/techclot.com\/index.php\/2018\/10\/30\/a-i-powered-customer-engagement-is-a-must-now\/","title":{"rendered":"A.I. Powered Customer Engagement is a Must Now"},"content":{"rendered":"<p>AI has become a must-have, offering companies the power to seamlessly anticipate customer needs and serve up hyper-personalized, emotionally resonant campaigns where and when they\u2019re most welcome. Join Wayfair\u2019s Director of Data Science and others to learn more about the business advantage it brings and how to get in the game.<\/p>\n<p>Wayfair, the consumer d\u00e9cor and furniture giant, has been on the AI tech train for awhile now \u2014 and they\u2019ve seen tremendous business value from applying machine learning and AI for the right use cases, says Dan Wulin, the company\u2019s Director of Data Science.<\/p>\n<figure>\n<blockquote><p>     <span>&#8220;<\/span>We\u2019ve had great returns on everything from marketing to on-site personalization to pricing, and we\u2019ve been putting a lot more energy into how we grow this function and invest more in it\u00a0because it\u2019s been super successful for us.<span>&#8221;<\/span>   <\/blockquote><figcaption class=\"source\">&mdash; Dan Wulin, Wayfair Director of Data Science<\/figcaption><\/figure>\n<p>Their mission, Wulin says, boils down to one thing: How do we use all the data we have to give our customers have better experiences, both on the website and through our marketing? And a little more tactically, how do we use these algorithms to help the different teams at Wayfair make better decisions?<\/p>\n<p>  \t<a href=\"https:\/\/venturebeat.com\/2018\/02\/16\/ai-powered-customer-engagement-isnt-optional-anymore-vb-live-2\/\" class=\"sqs-block-button-element--small sqs-block-button-element\" target=\"_blank\">Learn More<\/a><br \/>\n<a rel=\"nofollow\" href=\"https:\/\/www.artificial-intelligence.blog\/news\/ai-powered-customer-engagement-is-a-must-now\">2018 Artificial Intelligence (AI) News<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>AI has become a must-have, offering companies the power to seamlessly anticipate customer needs and&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2336,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3],"tags":[1068,427,1147,590,1146],"class_list":["post-317","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artificial-intelligence","tag-a-i","tag-customer","tag-engagement","tag-must","tag-powered"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/techclot.com\/wp-content\/uploads\/2020\/08\/4G1jb9.jpg?fit=500%2C325&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3orZX-57","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/techclot.com\/index.php\/wp-json\/wp\/v2\/posts\/317","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techclot.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techclot.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techclot.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/techclot.com\/index.php\/wp-json\/wp\/v2\/comments?post=317"}],"version-history":[{"count":0,"href":"https:\/\/techclot.com\/index.php\/wp-json\/wp\/v2\/posts\/317\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/techclot.com\/index.php\/wp-json\/wp\/v2\/media\/2336"}],"wp:attachment":[{"href":"https:\/\/techclot.com\/index.php\/wp-json\/wp\/v2\/media?parent=317"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techclot.com\/index.php\/wp-json\/wp\/v2\/categories?post=317"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techclot.com\/index.php\/wp-json\/wp\/v2\/tags?post=317"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}